Main title design
Up in the Air
An aerial main title sequence for Jason Reitman’s critically acclaimed third feature starring George Clooney.
Ryan (Clooney) spends most of his time flying across the country for his job, earning frequent flier miles. High up in the air is where he feels most content, unattached to the world and people below.
We proposed the idea to Jason that the sequence would consist of aerial photography viewed from high above to visually capture the abstract designs of the land and, in a way, Ryan’s feelings of distance. The typography harkens back to the golden days of flying when it was glamorous.